Zalo ZNS Template offers a convenient solution for brands to communicate and effectively care for their customers through the popular Zalo channel. In today's Vietnamese digital landscape, Zalo is a highly favored social network with a massive user base. But what exactly is the Zalo ZNS Template, and how can it revolutionize customer care strategies for businesses? Join us as we explore this innovative service provided by VietGuys.
Zalo is a leading social network in Vietnam, boasting over 74 million regular users who exchange approximately 1.7 billion messages every day. This active user base makes Zalo an ideal platform for businesses to engage and support their customers, especially when traditional text messaging falls short of expectations.
The Zalo ZNS Template, integrated into Zalo's Official Account (OA) solution, empowers businesses to execute successful customer care campaigns. ZNS, short for Zalo Notification Service, enables companies to send customer care notifications through Zalo's API to phone numbers, without requiring customers to 'Follow' the Zalo Official Account of the business.
Zalo ZNS Template serves various purposes for businesses, including:
Here are six key advantages that the Zalo ZNS Template offers to businesses
Unlike traditional methods that rely on users actively engaging with a business's Zalo OA, the Zalo ZNS Template allows messages to be sent to a broader audience via phone numbers. This capability extends communication to over 74 million Zalo users.
Zalo ZNS enables businesses to craft compelling, colorful content, including tables, images, and Call to Action (CTA) buttons. It also supports the inclusion of business logos.
The service encourages two-way interactions between businesses and customers, facilitated by CTA buttons.
Zalo ZNS provides comprehensive reports on message delivery, customer reception, and identifies phone numbers not using Zalo. This data empowers businesses to accurately measure their marketing campaign's effectiveness.
Zalo Notification Service prioritizes information security through protocols like HTTPS for secure data transmission, AES data encryption for safeguarding information, and Access Tokens following OpenAPI standards.
Compared to SMS, Zalo OA's ZNS allows for longer messages with higher interactivity, all at a lower cost. The price for sending a successful ZNS message is approximately 200 VND, with no limits on the frequency of monthly content sent.
To begin using the Zalo ZNS Template, businesses must have a Zalo Official Accounts account. The registration process involves the following steps:
In case of any issues during implementation, businesses can reach out to VietGuys for timely support via hotline at 028.730.080.27 or 0933.331.840.
With a track record of deploying Mobile Marketing solutions for over 5,000 domestic and foreign brands, including the Zalo ZNS Template, VietGuys stands as a trustworthy partner for executing successful and effective customer care campaigns on Zalo.
When using the Zalo ZNS Template, businesses need to adhere to the following regulations stipulated by Zalo:
Messages should be sent only once per status change between businesses and customers.
This article has outlined the Zalo ZNS Template service as a powerful solution for businesses looking to enhance their customer care strategies via the Zalo platform. With its extensive reach, diverse content capabilities, interactive engagement features, detailed reporting, security measures, cost savings, and support from VietGuys, this service offers a comprehensive toolkit for delivering effective customer care through Zalo.
However, it's essential for businesses to operate within Zalo's guidelines regarding message content, timing, frequency, and recipient eligibility. By adhering to these regulations, businesses can make the most of the Zalo ZNS Template and deliver outstanding customer care experiences.
For any further inquiries about this service, businesses are encouraged to contact VietGuys through the following channels: