PangoCDP

VietGuys

oversees commercial initiative and product distribution

ByteTech

owns and develops PangoCDP platform

200 %

Revenue growth from existing customers

7 times

Cost savings thanks to the combination of popular tools when communicating and interacting with customers

30 +

Unique Marketing scenarios help to close the distance between brand & customers

VietGuys

oversees commercial initiative and product distribution

ByteTech

owns and develops PangoCDP platform

200 %

Revenue growth from existing customers

7 times

Cost savings thanks to the combination of popular tools when communicating and interacting with customers

30 +

Unique Marketing scenarios help to close the distance between brand & customers

Description

Deployment

Question

Project was implemented

Description

Deployment

Question Project was implemented

What is PangoCDP?

The term Customer Data Platform or CDP was coined in 2013 by David Raab, who founded the CDP Institute. By 2018, the term was widely accepted and used, especially in Marketing and Tech circles.

PangoCDP is a powerful customer data platform that unifies customer data (Unify Customer) across all touchpoints from Online to Offline (touchpoints) into a single platform (all data one place) thereby providing insights and meaningful information that helps marketing deliver a consistent, targeted, contextual and customer-specific experience across channels. This is the foundation for businesses to develop sustainably based on data-driven.

This is a product of commercial cooperation between VietGuys and ByteTech.The operation is organized in the way that the PangoCDP platform is owned and developed by ByteTech. VietGuys handles business development, aids in referrals, and connects potential users with PangoCDP, one of the products in ByteTech's ecosystem.

Need consultancy on PangoCDP service?

Contact VietGuys now

How does PangoCDP work?

Online Data Collecting

Collecting data from website: PangoCDP’s tracking code helps to track all activity and behavior data of users accessing the website/landing page in real-time.
Collecting data from Zalo OA, Facebook Pages: Collect all user interaction on Zalo OA (Follower information, Submit info, send and reaction with the message) and Facebook Fanpage (Reaction, Comment, Inbox, Lead Ads,..) in real-time.
Unifying data from POS: PangoCDP integrates with POS Backend to collect customers' information, orders, etc.
Unifying data from uploaded file: Import files from Excel or CSV using Enterprise’s templates via Google Drive automatically (or manually).

360 Degree Customer View

Matching customer identities from all systems (customer identification) and combining them to one profile. Provide a 360-degree customer profile.

Segment data in real-time

Segment Customer data based on: Demographics, interaction behavior, purchasing behavior,... PangoCDP's system will automatically "re-classify" Customers continuously in real time, based on customer behavior and feedback.

Build Automation Flow for Marketing Campaign easily

Building and designing campaigns & messages for each customer segment. Combining Marketing Automation tool for execution & performance measurement.

1. Defining business goals: Upsell, Cross-sell, Customer care and retention, page views, purchases, Offline to online conversion...

2. Idea: Campaign format, Approaching scenario, Interactive channel, AB testing: Timing, content, customer segment,...

3. Operation & Measurement: Scenario operation - Continuous monitoring - Adjustment and optimization of conversion rate - Performance analysis

20+ connections to build the campaigns: SMS, Zalo, Viber, Email, etc.

Conversion Report for Campaign

Detailed Conversion and revenue report for each automation campaign

Advantages of PangoCDP

Collect and arrange all data into a single and secure system easily
Connect data & show “Footprint” - 360 degree of customer journey
Real-time customer segmentation
Connect and activate customer data through multiple channels
Automation tool to build Marketing campaign flow
Detailed campaign report
Optimizing cost, human and time efficiency

Disclaimer

We do not provide data, PangoCDP helps to aggregate & manage your existing data sources
Pango is one of the factors affecting sales performance

Why should businesses choose

VietGuys?

Highlights of service quality

All In One Solution, quick and simple deployment, flexibility and 100% compatibility with other systems
Proof of ROI quickly “2x revenue growth from existing customers in 6 months”

BE HONOURABLE AND FOCUS ON QUALITY

Put prestige, honesty, and job responsibility at the top of the priority list to identify the most efficient and considerate manner to handle problems for customers.
Customers will be advised on solutions, and risks will be predicted and minimized by a team of professionals with extensive industry expertise.

FLEXIBLY MEET REQUIREMENTS ON SYSTEM CONNECTION AND OPERATION

Costs can be tailored to each customer's specific requirements.
Many CRM systems and other well-known platforms in the country and outside are compatible and integrated (Salesforce, Bitrix24, Zoho, Haravan, Sapo, Kiotviet..).
React promptly to market changes and take the initiative.

PLACE SUSTAINABLE DEVELOPMENT WITH CUSTOMERS AT THE CENTER

The purpose of VietGuys' long-term sustainable development is to accompany customers and partners.
VietGuys offers comprehensive and long-term solutions to all of customers' difficulties.

DATA PROTECTION UNDER ISO STANDARD

In the 4.0 age, customer data is a brand's most valuable asset. With the best technical standards that go hand in hand with ISO 27001:2013, VietGuys safeguards and protects such property.