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Vietnam Motor Show 2017

Vietnam Motor Show 2017

Objectives:

  • Promote for the biggest motor show of the year
  • Attract as many participants as possible, especially participants with high income

Mechanics:

  • Run banners to promote events on the free Wifi system at the airport and high-end coffee chains in D1, D3, D7.
  • Run time: 1 week before the event and the first 2 days of the event.

Result:

  • Click-thru-rate 47-55%

 


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